In an era of ever-expanding choices, HOW WE CHOOSE addresses the simple-yet-mystifying question : How do we know what we want?
The answers are strange, impressive, and profound. Sheena Iyengar, a Columbia University professor whose work on choice is widely recognized and cited by companies like AOL and Citigroup, looks into the heart of what we desire-- and what we think we desire-- to show how tangential factors enter into (and run roughshod) over our decisions.
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1. The giveaway starts Sunday, July 17th and ends on Friday, July 3oth at midnight.
2. There will be three winners, chosen by random number generation.
3. Winners must have street addresses (no P.O. Boxes) in either the United States or Canada.
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10 comments:
Please include me in your giveaway.
Thanks
Debbie D
debdesk9(at)verizon.net
would love a copy
copperllama at yahood to com
follower
copperllama at yahoo dot com
This sounds very interesting. Please include me.
mia@jacobsracing dot com
What a great sounding book. Thanks for the chance
jason(at)allworldautomotive(dot)com
Blog follower
Nickolay
jason(at)allworldautomotive(dot)com
I would love to be entered. :)
misusedinnocence@aol.com
I follow on gfc/blog.
misusedinnocence@aol.com
I would enjoy this audio=)
Luvdaylilies at bellsouth dot net
I became a follower=)
Luvdaylilies at bellsouth dot net
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